Simple, convenient, and transparent.

Woop is rewriting the rules. Our technology pulls back the curtain on the insurance process and empowers you to make smarter decisions about your coverage.

We're not insurance agents.
We're your insurance advocates.

Insurance is tricky and let's be honest, it often doesn't feel fair.

We've been in this industry long enough to see how often it feels like the deck is stacked against you. We get it. The government requires you to buy it if you're going to drive. Even if you are a good customer and use it, you get penalized for using the product you're paying for. And you don't know where the prices come from.

Here’s the deal: Insurance companies use complex data analysis to categorize you as a “risk.” They do this to figure out how much they should charge you for coverage. We think you should have access to that same info.

That’s why we created Woop Insurance. We pull back the curtain to give you a free platform where all that data is translated into something you can actually understand and use, right on your personal insurance dashboard.

What we don't do

We don’t sell your data.

Ever get quotes online then get a ton of texts, emails, and phone calls from a bunch of different agents? Us too. We hate that, we can promise you your data is not for sale.

We don’t do teaser prices.

We all know about this one. You get a quote fast by providing very little information upfront. Most likely this is an estimate and not a real quote that you can actually purchase. But you receive something that looks like a quote for a really cheap price.

Then when you click to purchase you get prompted to fill out a whole application and now the price is exponentially higher. We can all agree this stinks. That’s why we only return real, ready-to-purchase quotes. We call them price-locked quotes. You can use that lingo if you want to sound like a super cool, in-the-know insurance person.

We don’t offer instant quotes.

In fact, our quotes may take up to 24 hours. Why? Because we do them right and that takes time. In order to get you those price-locked quotes we just bragged about above, we need to do a considerable amount of work. And considering we save our customers an average of $683, we think it’s worth the wait.

We don't play games with your coverage.

Did you ever get a too-good-to-be-true price on an online quote? Look at the coverages. A lot of times in order to boast a really cheap rate, you’ll be quoted a policy with minimal coverages. Yuck.

Whenever possible, we provide you with two quotes. One with coverage that matches your current policy, and our agent recommended coverage if we think you have too little or too much insurance.

We don’t push unnecessary quotes.

Fact: We only recommend buying quotes from us about 60% of the time. You read that right. We only suggest policies when they genuinely benefit you, based on a complete evaluation of all costs associated. If it’s not the right time to switch, we’ll tell you straight up.  

We're here to find you the best deal,
even if it's not with us.

It might seem unconventional to build an advanced dashboard and offer free advice, which sometimes includes telling you not to buy insurance from us. But at Woop, we're all about ensuring you get the best deal, even if it means sticking with your current policy a bit longer.

Our technology is designed not just to sell, but to identify the best policy for your needs at the right time. This is why we can proudly say we have a 92% retention rate. We’re in this for the long haul with you.

What our customers are saying about us