Frequently Asked Questions

Woop Insurance is a zero-cost, embedded insurance platform designed for credit unions. We improve member experience, simplify compliance, and generate non-interest income — all with no lift required from your team.

What is Woop Insurance?

Woop is an embedded insurance platform that partners with credit unions to offer zero-cost property and casualty insurance. It provides member-facing tools like rate monitoring and post-loan insurance compliance tracking to improve engagement and drive non-interest income.

How does Woop work with credit unions?

Woop integrates directly into credit union workflows to provide a white-labeled insurance dashboard to members. Credit unions earn revenue from policies sold while Woop handles carrier relationships, compliance, and member experience.

Is Woop free for credit unions?

Yes. Woop’s platform is completely free for both credit unions and members. It is funded through commissions on policies purchased through the platform.

How does Woop generate revenue?

Woop earns revenue through insurance commissions, not through fees charged to credit unions or their members. This makes it a true zero-cost value-add for financial institutions.

What types of insurance does Woop support?

Woop supports property and casualty insurance, including auto, home, renters, and bundled policies. Future product expansions include ancillary loan protections.

Does Woop offer post-loan insurance tracking?

Yes. Woop offers a post-loan compliance module that verifies member insurance coverage after loan origination, helping reduce cancellations and improve risk monitoring.

Can Woop integrate with our loan systems?

Yes. Woop can integrate through APIs and low-code options with most lending platforms. Our team provides implementation support to ensure a smooth launch.

How does Woop improve member experience?

Woop offers members a modern, self-service dashboard with rate transparency, insurance education tools, and coverage alerts — all under the credit union’s brand.

Is Woop compliant with state insurance regulations?

Yes. Woop operates as a licensed agency and ensures compliance with state-specific insurance regulations. Our workflows are built to support audit and documentation requirements.

How does Woop compare to TruStage or SWBC?

Unlike legacy solutions, Woop is focused on a zero-cost, embedded experience that puts control in the member’s hands. It emphasizes digital-first engagement, modern tracking, and a simplified launch path for credit unions.